THE PARALLEL UNIVERSE

The Festival of Thump we hosted back in March was devoted to the four stroke, single piston engine and its adherents, and the thumper community showed up in throngs, all sporting engines similar in form but very different in execution. Given all the folks who had gathered in sameness of purpose it was extremely hard to categorize anyone in the crowd as being very much alike. If there was one thing these people shared in common, it was that they were having an absolute blast being around motorbikes. The Parallel Universe Motorcycle Festival last weekend was a show dedicated to motorcycles exhibiting identically arranged two-cylinder engines. And again the incredibly diverse range of bikes that showed up and the distinctly … View More

Posted on by Deus America

Festival Of Thump No.2

For 35 years the mighty Yamaha SR has been thumping away between our legs, join us at Deus Camperdown for a big singles love-in on Saturday the blah from 9am. Uppercut, the official pomade of the day will be bringing a barber for onsite trims. There are some BELL helmets to win, including a custom stripped edition from Dutchy. The fine gents of the Sydney Cafe racers will be in the lot en masse and the parts hustlers will have the opportunity to rummage through Takas overflowing spares cave. The Deus Cafe will have a pig on the spit and filling cups with homemade lemonade and cider. Click through to the facebook events page, as well as the previous events … View More

Deus X Santalum

We here at Deus realise that every ‘Iron-horse’ rider requires a sturdy pair of footwear that not only protect their feet but also last. That being said We decided to team up with the handmade boot makers “Santalum” to produce an extremely limited boot which is arguably the toughest pair of boots that Santalum have ever created. A boot that will outlast you on any adventure. Formed from 2.2mm buffalo hide, tailored into a 7-hole steel capped boot, featuring a double leather and rubber sole. Technical Specs: Upper : 2.00mm – 2.20mm Rough-out Buffalo hide Construction : Handmade Goodyearwelted combined with Double-Row Stitchdown Outsole : Double Leather Outsole covered with our developed rubber pad and heels Special Features: Natural Vegetable … View More

Apre a Milano Deus Ex Machina

Deus’ next big milestone – Italy. With the official launch of Milan looming around the corner, the boys over in Italy couldn’t help them selves, last week on the 15th they decided to open their door and invite a select few to take in the new flagship which will act as a hub and service the rest of Europe. The soft launch provided onlookers with a night of deus knowledge, Dare Jennings flew over from Australia to take centre stage with Federico and Antonio Colombo from Cinelli giving plenty of insight into Deus Italy. With so many incredible bikes, fixtures and art in the showroom. The guests were as eager as kids in a candy store, moving from one attraction to … View More

A Salty Collab

Now with Harrison on board, it was only fitting that he had his very own created. As Harrison and Thomas Bexon, both being from Noosa are great mates so it only seemed fair that they both spend some time together at the temple working on a sled that would suit Harrison’s surfing as well as keeping in theme with Thomas’ shapes. What they came up with is something special (a “Harrison Roach Concept”). Turning a number of blanks into a series of 9’4 sanded finish logs, with 50-50 rails turned up and pinched at the nose. 3″ thick with double 6oz glass on the deck with 4oz underneath. These things go sick! with knifey rails they turn and hold really … View More

2013 CALENDAR OF POSTMODERN ACTIVITIES

The Beautiful and Insatiable

If you know motorbikes you know discontent. It’s the unavoidable consequence of motorcycling. No matter what bike you run, no matter how bomb-proof your setup is, there’s always something else you’ve got your eye on, some new gorgeous brunette of an itch that can’t not be scratched. It’s like a rash of ecstasy that appears out of nowhere. And it’s a beautiful thing. With a year of custom builds under our belt here at The Emporium of Postmodern Activities, we’ve watched build after build come out of Woolie’s Workshop, scratching itch after head-turning itch, with everything coming up roses. It’s been an amazing experience to behold. We wanted to take this opportunity to give praise to Woolie and say thanks … View More

2012 The Year That Was

As another year rolls by we get a little older, wiser and fatter, with four flagship stores scattered around the world and an ever growing family. This time of year gives us a chance to reflect this little thing called Deus, created by a bunch of mates out of workshop in Sydney focused on building beautiful custom motorcycles. From there we turned to the foam to ply the same level of craft to hand-shaped surfboards, and are now expanding with a full blown menswear range to boot. With our boys hosting crazy events in Venice, California, to the awesome waves in Bali and soon-to-be Deus Milan the word of Deus will spread even further over the next 12 months. That being said, we can’t … View More

MOTO GRIGIO

DELAMINATED

DELAMINATED was the moniker we gave our vintage skate swap meet. Tongue-in-cheek as usual, like most of our naming goes. For those who don’t know, delamination is the separation of the pressed layers of plywood that are sandwiched together to create a skateboard. Not a good thing. Figuratively, you could do the mental gymnastics to arrive at the idea of delamination as a deconstruction of sorts, and apply this idea to skateboarding, its history and a swap meet revolving around it all and have it make sense. And it does. But this may have been one of the rare cases where our tongue in cheek naming conventions led us astray, because DELAMINATED was entirely too awesome to have any unfortunate … View More

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